Memphis area welcomes Set the Stage Bluff City East home staging companySeptember 5, 2025

Set the Stage Bluff City East staging company offers a range of services for Memphis-area home sellers, real estate agents, home builders, investors, and furniture consumers—including professional home staging, design consultations, and the sale of furniture and décor at prices below retail.

Research shows that staging helps homes sell faster, making it a valuable tool for real estate agents and homeowners. More than half (58%) of buyers’ agents noted that home staging significantly influenced buyers’ perceptions of the home, and professionally staged homes can sell for tens of thousands over the list price, according to Architectural Digest. The cost of staging is typically less than a home’s first price reduction if the home doesn’t sell quickly.

“Effectively staging your home or rental has been proven to increase your profits and is a smart investment,” says Janel Heinz, professional stager and owner of Set the Stage Bluff City East in Memphis. “We help homes look their very best to maximize returns for owners and sellers. Staging does so much more than make a home look pretty. It’s a strategic tool that helps buyers emotionally connect with a space, and that connection drives offers. In today’s competitive market, first impressions can make or break a sale. A staged home instantly feels more inviting, more memorable and more valuable.”

Set the Stage experts provide pre-listing consultations (PLCs) that give homeowners a detailed checklist to unlock their space’s potential for selling, renting, or simply living well. Their experts help motivated sellers update their homes, de-clutter, and decorate to showcase the home’s potential.Set the Stage Bluff City East also partners with home builders to bring model homes to life through expert staging. Their designs highlight each property’s unique architectural details, interior finishes, and surfaces—elevating and transforming empty spaces into stunning, move-in ready showcases that captivate buyers and inspire sales.

In addition to providing turnkey designer furnishings and décor packages for model homes, Parade of Homes showcases, short-term rentals, apartments, dorm rooms, offices, and second homes, Set the Stage offers clients a unique advantage: every piece used in their expertly staged homes and rentals is available for purchase at below-retail prices. From furniture and rugs to artwork and accessories, clients can either place new orders or purchase the exact display samples once they’re released for sale—making designer living both accessible and affordable.

Follow Set the Stage Bluff City East on social media at @setthestage_bluffcity_east.